In a survey of companies worldwide, 5% were using chatbots regularly in 2016 while 20% were piloting them and 32% were planning to use or test them next year

- Forrester Research

 

Conversational marketing is forecasted to hit the mainstream in the next 2 to 5 years

- Gartner (2019)

 

By 2020, 80% of all enterprises will use chatbots

- Business Insider

 

All SMEs are expected to use automated conversations in some form to engage with their customers. The challenges and uncertainty created by the pandemic have only accelerated this change